A lot has been written, commented, and tested with the emergence of AI. AI is not a new concept but the way it has been leveraged after the launch of ChatGPT, it comes as a crystal ball that every generation before has been waiting for.
From my perspective, what I found interesting is how creating a well-focused prompt can really drive your company awareness, exposure and ultimately get you in front of the right audience. I’ve been essentially trying out a couple of tools and automation solutions to evaluate the quality of the data. The way AI produces results is something that a human would take ages to get. Nevertheless, a human intervention is crucial to ensure that the result is accurate, and the goals are achieved.
For exhibiting at a face-to-face show, of course, you will focus on your communications skills. However as to complement your efforts and to get high-paying clients, there are very effective ways you can use AI to boost your tradeshow performance and maximise ROI. I’ve been intrigued of how these powerful tools can transform your pre-show planning, on-site interactions, and post-show follow-up, helping you achieve unparalleled success in the competitive world of tradeshows.